ABOUT
A Passion for Cloud Innovation
We take a consultative approach to better understand your business objectives and apply our experience, expertise, and proven methodologies to ensure successful outcomes.
Our story
We are a deeply experienced and passionate team of problem solvers who excel at helping customers solve difficult business challenges.
Execution
At the center of our philosophy is the desire to support commercial enterprises and public sector customers at every stage of their IT modernization journey. Effectual was started with a shared vision to evolve the traditional MSP model even further, combining operations, development, and automation to deliver positive outcomes and help customers can unlock the power of the cloud to maximize the return on their technology investments.
Expertise
Our team has roots in traditional IT but we quickly recognized the impact cloud would have on the world. We were all early adopters of the cloud and became champions of digital transformation, expanding our skills to remain at the forefront of cloud computing. By combining our passion for problem solving with a supportive culture of education and knowledge sharing, our team has the expertise needed to modernize customer environments and deliver proven business outcomes.
Experience
Effectual was founded by a team of industry veterans whose experience goes back more than two decades. We’ve helped countless customers on their cloud journey, whether they needed help exiting the data center, modernizing legacy applications for the cloud, or optimizing their cloud environment to improve performance and cost efficiency. From app development to migration to data intelligence and cloud management, our full suite of services ensures you can Cloud Confidently® knowing you have an experienced guide every step of the way
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Our core values
What we’re capable of doing is only part of our story. Who we are and what we believe in is what drives true partnership and collaboration with our customers and each other.
We are a "can do" company
It’s easy to say no. We don’t start with no. We know that solving the toughest problems delivers the highest value outcomes.
We embrace change
Technology equals change. We embrace the challenge of being continuously relevant to the success of our customers.
We know that trust is earned
We are a partner, not a vendor. We take ownership of challenges and accountability for the outcomes.
We act with integrity
We always act in the best interests of our customers.
Good enough
Is never good enough.
Transparency
We commit to openly sharing our strategies, challenges, successes, and opportunities to improve as a team.
OUR TEAM
Experienced leaders with unique industry insight
Darren Cook
CHIEF SECURITY OFFICER
CAREERS
We're hiring
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Effectual is backed by SDC Capital Partners, Catalyst Investors, and Lumerity Capital, private equity firms focused on investments in cloud and data infrastructure
Our partners and alliances
We build strategic partnerships and alliances with the industry’s most respected providers to offer our customers best in class solutions.














